Sell More Books With an E-mail Newsletter

NOTE: Because many words in this article are likely to trigger sp^m filters, we've disguised them with symbols (e.g. sp^m). This will ensure a higher delivery rate if you use this article in your e-zine. If you're selling your book online, you're practically guaranteed to increase sales by publishing an... Read More

Buzz-Based Book Marketing

Once upon a time, people went to bookstores when they wanted to buy a book. Or at least, that was the theory. Actually, non-bookstore channels have been a big part of book sales for decades-at least since people like Joe Karbo ("The Lazy Man's Way to Riches") back in the... Read More

Sell Your Book At Book Fairs, Festivals & Trade Shows

Play a bigger game with your book sales by expanding your audiences at local or nonlocal book fairs, festivals or trade shows. Can't afford a booth or table, rent a space on someone else's table and volunteer to be back for their book. In fact, rent a corner at various... Read More

Sell Your Book with Pennies

Imagine you share a huge penny jar with each of your potential readers. Every interaction with a reader either adds or subtracts pennies from the jar. When readers need your info (non-fiction) or entertainment (fiction), they will trade the jar for your book, but only if... Read More

Increase Book Sales: When a Book is No Longer Just a Book for Sale

Do you have books sitting in your garage that you haven't sold yet and looking for ways to move them? Then you will want to know about these five outrageous ideas that aren't difficult and can be just plain out fun. Dede Hall, author of The Starving Student's Cookbook had... Read More

Seven Really Truly Unique Ways to Sell More Books

These marketing tips aren't for the weak at heart. Use discretion and know where the ego and self-promotion boundary stands for you. 1. Use a fold over business card. Place your book information inside the fold. The title on the bottom side of the fold so it is seen first... Read More

Top Ten Ways to Promote Your Books Through Flyers

A flyer is an excellent, inexpensive way to promote your book. What makes one flyer so much better than another? Use these top10 tips to make your flyer stand out from the crowd. 1. Include a colored picture of your front cover. People want to see what your book... Read More

Make your Book Stand Out From the Crowd: Know your Audience

Most authors say, "Everyone will want my book, and when I take it to Oprah, it will sell millions, and I'll make millions, too." Not exactly true. If you are writing a book you need to know your specific audience. This gives your book its unique selling point. Writing for... Read More

Sell More Books With Your Sparkling Introduction

Why write an introduction? Nobody reads it anyway. Up until now, this opinion has had clout. But now, with a shorter introduction of one to two pages, and through the five essentials below, your introduction will become the fourth sales tool for your book. When people read your clear, concise... Read More

Three Powerful Tips on Selecting a Book Topic that Sells

The topic of your book or eBook counts-big time. Which would you buy-The Art of Kissing or The Art of Courtship? The kissing book sold over 60,500 while the other sold only 17,500 copies. Before you choose your topic pay attention to your audience. What do they want and need?... Read More

In The News:


New York Daily News

Book critics like Ruth Franklin may dare to attack Jonathan Franzen's novel ...
New York Daily News
But Jeff Seroy, senior vice president for marketing and publicity at publisher Farrar, Straus and Giroux, says he's not surprised by the news. ...
Are you reading what he's reading?San Jose Mercury News

all 114 news articles »

Book.ly: A New Avenue for Saving Money on Textbooks
The IUSB Preface
Book.ly allows students to compare book prices from multiple vendors on a single site. According to Lisa Cuesta, book.ly Director of Marketing and Business ...

and more »

Why YouTube Is the Future of the Written Word
Huffington Post (blog)
Book marketing is changing and putting the power and the responsibility on authors to promote their brand. If you are not sure what your priorities should ...

and more »

Hollywood.com

Katie Holmes & Josh Duhamel Discuss 'The Romantics'
Hollywood.com
Although The Romantics isn't a bubbly film fantasy guided by the statistics that a marketing team dug up, it does have the golden look of one thanks to it's ...

and more »

Trafford Publishing's Book Marketing Services for September Offer Increased ...
PR Urgent
With three high-profile media marketing opportunities, self published authors can customize their book marketing services for promotional clout. ...

and more »

CNN

How to succeed in comics: Why Stan is 'The Man'
CNN
All told, he has contributed to 90 percent of the company's comic book characters and made them recognizable through marketing and licensing. ...

and more »

Writer Workshops Scheduled
SWVolusia News
Art Adkins, currently working on his third novel, “Marketing: Where the Real Work Begins” will cover marketing at a book signing, setting up your display, ...

and more »

Chris Brogan Wants To Be Your Friend
Birmingham Weekly
Switch, Chip and Dan Heath—Brogan recommends this new title by the authors of the popular marketing book Made to Stick. “It talks to you about how to ...

and more »

Ideas guru shares his expertise
Sydney Morning Herald
So Levinson wrote a book he thought might help. More than 21 million copies later, his guerilla marketing ideas are still best sellers. ...

and more »

Why social marketing is an important part of SEO
Helium
We,ve traveled a long road in a short time to get from the archaic IT (Information Technology) to the now sophisticated Twitter, Face Book and others. ...

and more »
Google News
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